RAW COLOR

Art Direction & Graphic Design

Pode Magazine

November 2022

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Pode magazine, an ode to all the attention paid to the Pode photography in recent years.


Art Direction and Graphic design for the 2023 catalog of Dutch furniture company Pode. Raw Color and Pode share a passion for graphic design. After collaborating on the Mesh tables, the question came up to design the new Pode magazine. In the design of the magazine, Raw Color made full use of the wealth of the unique atmospheric images made by Pode over the years. The images are made stand out in open layouts enhanced by the recognizable Pode colour palette. The combination of bold and minimalistic typography represent the brand aspects. Raw Color sourced for a photographer fit to the brand aspects of Pode for the missing content in the magazine, complementing the Pode photography.


Raw Color: Christoph Brach, Tijs van Nieuwenhuysen, Noortje de Keijzer

Pode: Claire Vos, Roderick Vos


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